· principles
Adapt or Get Left Behind
Principle eight: adapt and evolve. The industry doesn't owe your business model a living. I've reinvented mine more than once, and that's why it's still here.
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· principles
Get Clear, Then Decide
Principle ten: clarity plus decision is the bridge from knowing to doing. The two questions I ask every stuck builder, and the December picture that moves them.
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Give More Than You Take
Principle nine: contribution isn't the reward for success, it's the cause of it. Everything I've given away freely has come back bigger. Every single time.
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If You're Not Growing, You're Dying
Principle four: continuous growth. A business is an organism, growing or dying, never parked. Why I'm still the student in every room and you should be too.
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Master Your State, Master Your Business
Principle five: your body, focus and self-talk decide the quality of every call you make. I used to manage mine with drinks under the desk. What changed.
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Move Before You're Ready
Principle two: massive action. Thirteen years ago I was broke in New Zealand with a young family, and I bought a franchise for one reason. It wasn't the brand.
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No One Is Coming to Save You
Principle one: victimhood is a trap and ownership is freedom. I started a building business in the GFC. Nobody was coming. That turned out to be the gift.
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Proximity Is Power
Principle seven: you become the rooms you sit in. Why I've paid to be the dumbest bloke in the room for twenty years, and why no builder should build alone.
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See Your Business as It Really Is
Principle three: embrace reality, then change it. Most builders run on hope and gut feel. The numbers don't care about your feelings, and that's their gift.
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The 10 Principles I'd Build Any Business On
Twenty years of seminars, books, coaches and expensive mistakes, boiled down to ten principles that hold up in any business. This is the list I run mine on.
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You Don't Lack Time. You Lack Focus.
Principle six: every business has one constraint, not ten. The message I take on every stage, written down: find your weakest link and put everything on it.
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